Clarity Communications

Background: This privately-held software engineering company www.claritycsi.com was in talks to be acquired by a public company of equal size.

Reality:  It had a stronger name than its acquiree and it had the beginnings of a strong portfolio of push-to-talk (PTT) features that were about to be publicly introduced to the cellular world.

360° Solution: As a result of working with the acquiring company, K+L also stepped in to promote the cool and innovative PTT features that will be utilized by local, state and federal governments, as well as enterprises, such as utilities, oil & gas companies, education and health care campuses.

Result: Through the introduction of Clarity to key trade publications, Chicago daily newspapers, and others, the company is averaging more than a news placement every day.